Keyword & Content Gap Analysis

Your Competitors Are
Ranking for Searches
You Don't Know About.

Before you publish another page, find out exactly where the gaps are. We map what your audience is searching for, what your competitors are capturing, and deliver a prioritized roadmap of what to create and optimize next.

Fixed-scope project
Competitor keyword gaps
Prioritized roadmap
Real client results — Financial Services
Non-branded traffic increase
+84%
New top 10 rankings
23%
Qualified lead increase
+22%
The problem

Publishing more content without a map is just guessing louder.

Most businesses have no idea which searches their competitors are winning or which opportunities they're completely missing. Without that picture, every content decision is a coin flip.

01

You're Creating Content Nobody Is Searching For

Topics that feel important to your team often aren't what your customers are actually typing into Google. A gap analysis grounds your strategy in real search demand — not assumptions.

02

Competitors Are Winning Searches You Should Own

While your site sits without coverage on key topics, competitors are quietly capturing the traffic that should be coming to you. You can't win a race you don't know you're in.

03

You Don't Know What to Build Next

Without a prioritized roadmap tied to real intent and competitive gaps, content backlogs stall and teams default to whatever feels urgent. The result is scattered coverage that doesn't compound.

What you receive

A roadmap, not just a keyword list.

Most keyword reports dump a spreadsheet on you and call it a strategy. We connect every opportunity to real intent and a specific action — so you know exactly what to build and why.

01

Keyword Gap Summary

A clear view of where you're missing visibility and exactly where competitors are winning searches you should own.

02

Intent-Mapped Opportunities

Every gap mapped to buyer intent — informational, consideration, or conversion — so you know what type of content each opportunity needs.

03

Competitor Benchmarks by Funnel Stage

Where each competitor is winning, broken down by top-of-funnel, mid-funnel, and bottom-of-funnel searches.

04

Prioritized Page Recommendations

Specific pages to create, refresh, or consolidate — each tied to a target term and purpose. Ranked by effort vs. impact so you start with moves that drive results fastest.

Get started

Find out which searches you're leaving on the table.

Get a keyword and content gap analysis. No pitch, no pressure — just a clear picture of where the opportunities are and a roadmap for capturing them.

No pitch. No pressure. Just a straight answer.